Looking for help with getting rejected by AdSense — hoping someone has been through this.
A bit about where I am:
I was rejected six months ago due to a policy issue. Could you please review my website again and let me know if it can be approved.
What I need help with:
My overall website
My website: https://www.dzosoft.com/
Really hoping the community can help me figure this out!
Hey there,
I've reviewed your site and researched current AdSense approval trends. Here's what you need to know.
Your utility tools are gold. Calculators (Area, Volume, Simple, Scientific), CSS generators (Border Radius, Box Shadow, Transform), and converters are exactly what people search for on Google. These tools are faster than asking AI for basic tasks, they're SEO-friendly, and they're bookmarkable. Google AdSense loves utility sites like this because they show clear user intent and drive repeat engagement. The fact that you've built actual functional tools sets you apart from generic content sites. Your tools aren't obsolete in the AI era, they're actually your strongest asset for AdSense approval.
You have proper infrastructure: contact form with working email address contact@dzosoft.com), all necessary legal pages visible in the footer (Privacy Policy, Cookie Policy, Terms & Conditions, About Us), and you're citing sources in your articles (like the Gizmodo reference). You also have a cookie consent banner already implemented, which is great.
Here's where my research contradicts conventional wisdom. News sites DO get faster AdSense approval; multiple sources confirm "news websites or forums gets quick AdSense approval as they publish more contents in compare to personal blogs." BUT there's a critical distinction: news aggregation WITHOUT original content gets rejected immediately.
Your current articles (like the Stack Overflow traffic piece citing Gizmodo, or the ChatGPT articles) are AI-style rewrites without substantial original analysis. They lack unique perspective or added value beyond what readers could get from the original source. Google's policy explicitly states: "Publishers must provide unique and relevant content that gives users a reason to visit their website first."
The problem isn't publishing tech news; it's that you're rewriting press releases instead of creating original tech journalism. A successful AdSense approval for 2024-2025 showed that sites with 50 solid articles and just 100 monthly visitors got approved after waiting 4 months. The key word is "solid", meaning original, valuable content.
Your Privacy Policy and Cookie Policy are incomplete for AdSense requirements. Based on Google's official requirements and current 2024-2025 standards, here's what you're missing:
Specific Google AdSense disclosure - Must explicitly state: "Third party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other websites"
DoubleClick cookie mention - Must name the DoubleClick cookie specifically (Google's advertising cookie)
User opt-out information - Must include direct links to:
Google Ads Settings (https://www.google.com/settings/ads)
AboutAds.info opt-out page (http://www.aboutads.info/choices/)
Google Analytics specific disclosure - Change "Analytics tools (e.g., Google Analytics)" to explicitly name Google Analytics and link to their privacy policy (https://policies.google.com/privacy)
Contact information IN the privacy policy - contact@dzosoft.com must appear within the privacy policy text itself, not just on a separate contact page
Data collection specifics - Must disclose what data Google AdSense actually collects (IP addresses, browsing behavior, device information, location data)
Third-party vendor list - Should mention that Google works with multiple advertising partners who may also collect data
Legal basis for processing - Why you're collecting data (for advertising purposes, analytics, etc.)
Google-certified CMP requirement disclosure - As of January 16, 2024, Google requires EU/EEA/UK/Switzerland visitors to consent via a certified Consent Management Platform (CMP). Your cookie policy must mention this.
Cookie consent mechanism - Must state that you obtain user consent before placing advertising cookies (especially for EU visitors)
Specific cookie details - List what cookies do:
Advertising cookies: Used by Google AdSense for personalized ads
Analytics cookies: Used by Google Analytics to track site usage
Include cookie duration/expiration info
Google Consent Mode V2 - Should mention compliance with Google's Consent Mode V2 (implemented March 2024)
EU User Consent Policy compliance - Must state compliance with GDPR, ePrivacy Directive, and Google's EU User Consent Policy
Active consent requirement - For EU visitors, must use active consent (not just "continued use implies consent")
What to Add/Edit/Remove:
ADD:
Exact Google AdSense/DoubleClick cookie disclosure with opt-out links
Google Analytics with privacy policy link
Contact email within privacy policy text
Specific data types collected (IP, location, device info, browsing history)
Cookie consent mechanism description
EU User Consent Policy compliance statement
Legal basis for data processing
EDIT:
Change vague "analytics tools" to specifically name Google Analytics
Change "third-party services" to explicitly list Google AdSense and Google Analytics
Expand "cookies enhance user experience" to detail advertising vs analytics cookies
Add cookie duration information
REMOVE:
Nothing needs removal—your current content is fine, just incomplete
Good news: You already have a cookie consent banner implemented with "I agree," "I decline," and "Change my preferences" options, which meets the active consent requirement. You just need to ensure it's properly configured to work with Google Consent Mode V2.
Your navigation is overwhelming with 20+ top-level links in a single column. This kills user experience and makes the site feel cluttered. Reorganize into 5-7 main categories with dropdown menus.
Your domain authority (0.3) is critically low. AdSense approval typically requires 3-6 months of consistent publishing, organic traffic, and some backlinks. Sites with DA below 5 face much higher rejection rates.
Update your Privacy Policy and Cookie Policy immediately with the specific disclosures listed above. This is non-negotiable for approval.
KEEP publishing tech news—but completely change how:
Instead of rewriting press releases, create original journalism:
Add 300-500 words of original analysis to every article
Include your perspective: "What this means for developers..."
Connect to broader trends: "This follows earlier developments in..."
Interview sources if possible (even brief email quotes)
Create "round-up" posts analyzing multiple sources on one topic
Add developer surveys or community polling
Include your own testing/experimentation with the technologies discussed
Example transformation:
(DON'T) Bad: "ChatGPT drops Stack Overflow traffic: Many programmers switch to AI" [rewritten from Gizmodo]
(DO) Good: "Stack Overflow Traffic Drops 17.7%: What 50 r/programming Developers Told Me About Why They're Using AI Instead" [original research with actual developer quotes from Reddit/Discord/Twitter]
The November 2024 Core Update specifically rewarded high-quality, original content and punished AI-generated rewrites. Your news content can work, it just needs to be genuinely original journalism, not aggregation.
Compress your navigation into dropdown categories:
Tech News
AI Tools
Calculators (dropdown with all calculator types)
CSS Generators (dropdown)
Converters (dropdown)
Compressors (dropdown)
More Tools (dropdown)
Do NOT apply for AdSense yet. Instead:
Original analysis, not rewrites
Developer interviews or surveys
Your own testing/experiments
Unique insights that add value beyond the source material
Share your tools on r/programming, r/webdev, r/learnprogramming
Post on HackerNews (especially your tools)
Submit to dev.to and Hashnode
Engage in relevant Discord/Slack communities
Get featured in weekly dev newsletters
Focus on long-tail SEO keywords
Optimize tool pages for search
Create tutorial content around your tools
Build consistent traffic for 3-6 months
Domain Authority: 5-10 minimum
Monthly visitors: 500+ organic
Age: 4-6 months minimum
Articles: 30+ total (15-20 original news + tool pages)
Your tools + original tech journalism = strong AdSense candidate. The data shows that in 2025, even sites with just 100 monthly visitors got approved—but they had 50 SOLID articles and waited 4 months.
The key insight: AdSense doesn't require massive traffic. It requires:
Original, valuable content
Proper legal disclosures
Clean site structure
Time to build trust
Your utility tools are genuinely valuable. Your infrastructure is mostly there. You just need to:
Fix the policy disclosures (1-2 hours of work)
Transform your content approach from aggregation to journalism (fundamental shift)
Give it time to mature (3-6 months)
Getting rejected now makes future approval harder. Google tracks rejected applications. One rejection isn't fatal, but multiple rejections create a pattern that's difficult to overcome.
Use the next 4-6 months to:
Publish 15-20 original analysis pieces (not rewrites)
Build your domain authority to 5-10
Generate consistent organic traffic
Fix all policy disclosures
Clean up navigation
Then apply with confidence.
You've built real tools that solve real problems. That's the hard part. The policies are just paperwork. The news content just needs a shift from "rewriting" to "reporting + analyzing."
Your site has genuine potential. Don't waste it by rushing the AdSense application with incomplete disclosures and aggregated content. Fix the foundation, build the authority, create original journalism, then monetize.
You're closer than you think. Just need to shift from aggregation to creation.
Someone rooting for you!
Thank you for your valuable guidance and expertise.
Your support made a real difference.
i know, it's a silly request. but would love a like-clicked by you on my suggestion
